Ad Insertion for Multiscreen
MVPDs/Video Service Providers (VSPs) are challenged to play out compelling ads that are fresh and meaningful to their viewing customers. In order to monetize their distributed content, they require dynamic ad insertion capabilities to deliver hyper-targeted ads to smartphones, PCs, tablets, connected TVs and virtually any other device that receives live or on-demand video programming.
Our state-of-the-art dynamic ad insertion solutions provide the world’s most comprehensive capabilities for monetizing linear and nonlinear content, with components to dynamically manage and execute addressable ad and alternate content (e.g., blackout) campaigns in unison and deliver the highest value ads to the viewing audience, while working in conjunction with our advanced advertising solutions to cohesively manage linear and nonlinear ad campaigns.
|Scalable dynamic ad insertion for linear, live and on-demand multiscreen delivery that provides new sales opportunities and customer engagement with relevant, high-value ad content.||Streaming, OTT Delivery, TV Everywhere, Cloud DVR|